To be able to provide a good user experience, aiming to increase sales. It is important that the user experience is plann strategically.
In the example of ketchup tubes, the change made to the shape and arrangement of the lid (User Interface) results in an improvement in the UX (User Experience).
The user experience is improv because the new packaging phone number list keeps the ketchup inside the packaging close to the lid.
Translating this example to virtual stores and e-commerces, the easier it is for your user to complete the order, the greater your sales will be.
What can I do to improve my user experience? (see examples)
To offer a good user experience capable of increasing sales, you ne to understand the context in which your product is us, so that you can be more assertive when providing solutions to customers.
Example 1:
A recipe website must understand that most of its visitors how to make your store stand out in a marketplace and beat the competition come from people who are currently preparing a recipe or intend to start soon.
This site should also take into account that most people will be at home, accessing the site from a device near a stove, such as a tablet or cell phone.
Taking this context into consideration, UI and user experience developers aiming to increase website revenue and traffic should ask themselves:
Would it be interesting to add a timer tool to the site? Could we zn business directory add a way for people to mark which ingrients they have us or prepar? Is it interesting to have space for comments and tips from users themselves?
All of this is part of understanding the context in which products are us. Let’s look at another example.
Example 2:
The way to have a user experience capable of increasing sales is to understand your customers’ nes and offer them effective solutions.
How to have a good user experience to increase sales
A good user experience, capable of increasing sales, will come from a set of factors that are important to companies.
The first step is for the company to understand that its role is to solve its customers’ problems. Customers are people who are looking for someone to help solve their problems.
The company nes to self-evaluate how it has solv its users’ problems. This is a fundamental step in the process.
Example:
A food ordering and delivery website/app must understand that its users want to quickly choose the type of food or the type of restaurant they are going to order from.
Furthermore, when accessing the restaurant, the user wants to see the menu with all the ordering options they can make.
All of these actions should also be done quickly, because when we are hungry, time seems to pass more slowly.